Roles and Responsibilities:
- Identify and recruit new channel partners
- Provide support and training to partners to ensure their success
- Manage the performance of existing partners and develop strategies to increase sales and revenue
- Build and maintain strong relationships with partners, working collaboratively to achieve common goals
- Collaborate with the sales team to align efforts between sales and channels
- Stay updated on industry trends, competitors, and market conditions
- Create and manage budgets and forecasts for channel partners
- Develop and implement channel partner programs, including training, marketing, and incentives
- Measure and report on channel partners’ performance using key metrics such as sales and revenue
- Identify and resolve conflicts or challenges within the channel
- Provide guidance to partners on product and solution offerings
- Attend industry events and conferences to establish relationships and promote the company
Requirements and Skills:
- 3-5 years of experience in channel management or sales
- Proficiency in customer relationship management (CRM) software
- Strong verbal and written communication skills, with experience in presenting to partners and stakeholders
- Knowledge of sales techniques and strategies
- Ability to build and maintain relationships with partners
